Tim Berry's Recent Blog Posts

Get what you want from your business

Lean business planning simple but powerful way to get what you want from your business. Get focused, grow faster, and adjust to change. A lean business plan is an easy and practical way to align strategy, tactics, milestones, assumptions, and essential cash flow without the fuss of a full business plan.

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Say you are a service provider – consultant, designer, coder – and somebody offers you startup equity in exchange for professional service. I pondered this question after seeing it on Quora. I turned back to decades as a consultant, and decades dealing with startups, to come up with this sure-proof service for equity formula. Try...

The post Service for Equity Formula appeared first on Planning, Startups, Stories.

Forget business networking. “Networking” as a business activity is a hoax. Business relationships that you build as business assets are meaningless. As soon as you use this vocabulary, it’s self serving, superficial, and ineffective. The people being used as assets know it, and are not fooled by it. So “Business Networking” doesn’t work. Friendship vs....

The post Forget Business Networking. It’s a Hoax appeared first on Planning, Startups, Stories.

The key to the future of brands and brand marketing is investment in three things: digital experience, content velocity, and connected content.That's from Loni Stark, senior director of strategy & product marketing at Adobe. She leads business growth and go-to-market strategy and execution for Adobe...